2026 First Choice Business Brokers National Conference

7:30 - 9:00 AM  Breakfast, Networking & Owner Introductions | Valencia Room

• Please be seated by 8:00 AM for Formal Introductions

9:00 AM  Group Photo | Valencia Room Balcony

9:30 AM - Conference Invocation - Joe Moon

9:40 AM - Welcome & Opening Remarks - Co-Founders - Linda & Jeff Nyman

• Getting Everyone to the Starting Gate
• State of the First Choice Network & Rankings : Where We Stand in the Field

10:00 AM - Data-Driven Look at FCBB Performance Metrics - Iain Bratt & Anthony Cali

• Reading the Track: What the Numbers Are Telling Us

10:30 AM - Break 

10:45 AM - The Economics of a Brokerage Office - Linda & Jeff Nyman & Iain Bratt 

• Valuing leads, structuring referrals, and understanding office economics.

11:20 AM - Tee It Up & Hand It Off - Owner Panel - Eric Johnson, Dr. Fernando Acosta

• How owners convert marketing leads into agent growth.

12:15 - 1:45 PM  - Champagne Lunch & Networking | JW Marketplace Buffet

2:00 PM - Building an Office That Has Value Beyond You - Peer Lead Discussion 

• Panelists share their current methods for recruiting, retention, mentorship,  management, and lead distribution. 
• Open Discussion: Commission Splits
• Accountability 
• Keeping Agents Engaged
• Managing Underperformance

2:45 PM  - Marketing That Pays: Data Over Guesswork - Anthony Cali

3:25 PM -  The Brain Exchange Roundtable Discussions 

• Interactive discussions based on the most requested owner survey topics.

4:45 PM - Golden Nuggets of the Day

5:15 -7:00 PM Video Recording Sessions (including B-Roll) & Open House | FCBB HQ 851 S. Rampart Blvd (1 mile south of JW Marriot) 

FREE NIGHT to Enjoy JW Amenities or Las Vegas Strip

7:30 - 9:00 AM - Breakfast & Networking | Valencia Room

8:00 AM - The Brain Exchange Roundtable Discussions - Coffee & Collaboration 

• Interactive roundtable discussions centered on the most requested topics from the owner survey.

9:15 AM - Day Two Kickoff: Key Takeaways from the Morning Brain Exchange

9:30 AM - Risk Mitigation & Industry Updates - Multi Subject Open Discussion

11:00 AM - Break & Partner Paddock Visiting Time

11:15 AM - Valuations & Buyer Representation: To Charge or Not to Charge

• Discussion on pricing strategies and positioning.

12:15 - 1:45 PM -  Champagne Lunch & Networking | JW Marketplace Buffet

2:00 PM - A forensic look at what the competition is actually doing - DEEP RESEARCH. 

2:30 PM - Brand Fund Advisory Committee Introduction & Marketing Roadmap - Will Phillips

3:00 PM - Golden Nuggets - Closing

5-7 PM Welcome Reception - Franchisees & Agents | Valencia Room & Balcony 

Derby Kickoff Social - Don your Derby style and join us for the kickoff celebration featuring an open bar and hors d’oeuvres.

7:30 – 9:00 AM -  Registration, Breakfast, Networking & Headshots | Valencia Room

9:00 AM -  Welcome, Introductions & Opening Remarks - Linda & Jeff  Nyman,

• CoFounders
• And They’re Off: Setting the Pace for the Days Ahead, Activating your RAS.

10:15 AM -The Ten Commandments of Deals That Close - Trent Lee

• The financial fundamentals that separate listings that linger from deals that close.

11:00 Break (10 minutes)

11:10 AM - The Scorecard: Sold Business Performance Metrics - Iain Bratt & Anthony Cali 

11:45 AM – Demystifying Phantom Equity for Key Employee Retention - Chris Buttenham, Reins

12:05 PM - Live Oak Bank - Ryan Furstenau & Elyse Gonzales 

12:30 - 1:30 PM  Lunch & Networking | JW Marketplace Buffet 

1:45 PM - The Human Premium: Grant Gooley, MyPortal Marketing

• Winning the trust war in an AI world

2:15 PM - Business Valuation, Machinery & Equipment Appraisals and Deal Ready Financials (Carve-Out’s) - Todd Taylor GCF 

2:45 PM  - Golden Nuggets of the Day - Closing (early close due to Awards Dinner)

6:30 PM - The Winner’s Circle Kentucky Derby Themed Award Dinner | Valencia Room

Enjoy live band, caricature artists, photos, drinks, hors d'oeuvres and JW Elite Dinner. 

7:30 – 9:00 AM Breakfast, Networking, Partner Paddock Visits & Headshots

8:00 AM -The Brain Exchange Roundtable Discussions - Coffee & Collaboration 

9:00 AM - Day Two Kickoff: Key Takeaways from the Morning Brain Exchange

• Each table shares the single best insight from their morning roundtable discussion.

9:15 AM - Rookie Grit: Winning Early

• How new agents are finding early success. - Peer Lead Panel Interview

10:00 AM - First Internet Bank - Jared Johnson

10:15 AM - The Other Half of the Deal 

10:50 AM - Break (10 minutes)

11:00 AM - Yes, the U.S. Still Wants Foreign Buyers - Jessica Weiss, Immigration Attorney

• Immigration Pathways That Support Strong Business Deals 

11:45 AM -  Pattern Paddock Visits and Education

12:20 - 1:45 PM  Lunch & Networking | JW Marketplace Buffet 

2:00 PM  - Add-Back Tracing & Quality of Earnings - Todd Taylor, GCF

2:30 PM - The Brain Exchange Roundtable Discussions

• Immigration Q & A - Jessica Weiss , Esq.
• Marketing & Social Media Best Practices - Will Phillips & Hershey Ann
• Marketing Grant Gooley
• Closing Larger Deals with Pari Passu Lending: A Layered Financing Approach -  Ryan Furstenau
• CRM & OMS Q & A - Kayla Richardson & Howard Meltzer
• Phantom Stock/Employee Retention Programs - Chris Reins
• Valuation & PeerComps - Todd Taylor, GCF
• Ask the Transaction Attorney - Pete Benenati, Esq.
• Deal Structuring - Frank Nunzeata 
• General Questions - Jeff Nyman

3:45 PM - AI for Brokers - Peer Led Discussion

• What’s Working and What Do We Want Next? 

4:15 PM - Role Play - Handling conflict between buyers and sellers - Share your real-world scenario solution - Panel

5:00 PM Golden Nuggets of the Day

Visit the Partner Paddock – Visit our industry partners and learn about tools that support your business and deals.

8:30 PM  Derby After Dark -  GCF Spotlight Stage aka Karaoke Night

Open Bar & Light Snacks

7:30 – 9:00 AM Breakfast, Networking and Partner Paddock Visits

8:00 AM -The Brain Exchange Roundtable Discussions - Coffee & Collaboration 

9:00 AM - Day Three Kickoff: Key Takeaways from the Morning Brain Exchange

9:15 AM - Objection & Challenge Handling in Business Brokerage - Peer Led Panel 

10:10 AM - Break (10 minutes)

10:20 AM – Broker Mastermind Exchange

• Interactive roundtables on the most requested topics from across the conference.

11:30 AM - Conference Golden Nuggets & Action Items

• Takeaways you plan to put into action when you return home.

12:30 PM Farewell Lunch & Final Networking | JW Marketplace Buffet 

•  Stay, relax, and enjoy additional time connecting with fellow attendees.